What is Niche Marketing?

By: Liz Canham
Category: Internet Marketing

Niche marketing is just what it sounds like - selling products or services to a niche market or a special area of demand. Basically, you wouldn't target the whole world as your market, just those people who have a particular interest in your products

Vol.64 – Facebook and Twitter vs. LinkedIn and Google+ in Japan

By: Megumi Oyanagi
Category: Internet Marketing

This is an outline of popularity of the 4 major global social media (Twitter, Facebook, LinkedIn and Google+) in Japan today, when it is said that 2011 is the first year of SNS/social media in Japan, attributing to Facebook's outbreak in in January 201

Using Facebook For Business Marketing: Creating the Perfect Ads for Your Business

By: Liz Canham
Category: Internet Marketing

Pay per click advertising is by far the most used by people engaged in internet marketing. With the right advertisement, targeted traffic will flood in and using Facebook for business marketing is one of the easiest ways to use a pay per click program

Vol.51 – How Internet and Social Media is Changing Recruiting in Japan

By: Megumi Oyanagi
Category: Internet Marketing

Despite the fact that Japan has been behind western countries in which use of Internet and social media is already popular in recruiting and job hunting, as some innovative companies started to leverage social media such as Twitter in marketing, some i

Vol.51 – How Internet and Social Media is Changing Recruiting in Japan

By: Megumi Oyanagi
Category: Internet Marketing

Despite the fact that Japan has been behind western countries in which use of Internet and social media is already popular in recruiting and job hunting, as some innovative companies started to leverage social media such as Twitter in marketing, some i

Vol.48 – 2011 Japan’s First Year of Social Media / SNS

By: Megumi Oyanagi
Category: Internet Marketing

This article is based on the recent survery result of social media in Japan. The conclusion aligns with previous articles on social media trend for worldwide and Japan. Social media and SNS is now gaining popularity in Japan and we can cconclude also t

Vol.48 – 2011 Japan’s First Year of Social Media / SNS

By: Megumi Oyanagi
Category: Internet Marketing

This article is based on the recent survery result of social media in Japan. The conclusion aligns with previous articles on social media trend for worldwide and Japan. Social media and SNS is now gaining popularity in Japan and we can cconclude also t

Vol.47 – 2011 Trend of Social Media: Worldwide and Japan (Part 3)

By: Megumi Oyanagi
Category: Internet Marketing

Part 3, which is the last one of 2011 Trend of Social Media: Worldwide and Japan is about Privacy, geo-location, curation/curator, competitiveness of small and mid-sized businesses, diminishing boundaries, workplace of marketing and advertising, and in

Vol.47 – 2011 Trend of Social Media: Worldwide and Japan (Part 3)

By: Megumi Oyanagi
Category: Internet Marketing

Part 3, which is the last one of 2011 Trend of Social Media: Worldwide and Japan is about Privacy, geo-location, curation/curator, competitiveness of small and mid-sized businesses, diminishing boundaries, workplace of marketing and advertising, and in

Vol.46 – 2011 Trend of Social Media: Worldwide and Japan (Part 2)

By: Megumi Oyanagi
Category: Internet Marketing

This is the following article of Vol.45 – 2011 Trend of Social Media: Worldwide and Japan (Part 1), which was about SNS, microblogging and blogging, and videos/streaming/interactive TVs. This article is about mobile, social gaming, use of social

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